who we are

our story from roots to shoots

our story

in 2005, we planted our first roots in Hong Kong, with a vision to create timeless, beautifully crafted furniture made to last lifetimes. now, TREE has budded into a one-stop destination for sustainable style, offering solid eco-wood furniture, cosy sofas and an extensive range of stunning home accessories to suit every style, room and need.

this year marks a milestone for us at TREE: a decade and a half of sustainable style! in celebration, we share 15 reasons to love our brand – click here to discover them all!

our values

values are at the heart of our business and with everything that we do. here at tree, we...

are driven by profits with principles, working with partners who also believe in quality, integrity and sustainability
source from local artisans to support grassroots businesses and preserve age-old handcraft traditions
provide exceptional personal service, with that special TREE feeling coming through in every individual shopping experience
offer extensive services from rental to styling, making it seamless, easy and enjoyable to create your home

our team will assist you through every step as you shop for your home with the assurance that you are protecting our planet’s natural resources as you discover the unique TREE pieces that speak to you.

giving back from the heart

with TREE, you get the peace of mind that you are supporting a brand that has giving back at the heart of everything we are.

we use sustainable materials throughout our collections including solid wood that is FSC-certified, reclaimed, recycled or sustainably sourced

learn more about our eco materials here

we work with Trees4Trees to replenish our natural forests

learn more about our partnership and tree planting efforts here

we protect our environment through beach and forest cleanups
we support communities in need through charitable collaborations

family TREE

our sustainably stylish collections are at the core of TREE but we wouldn’t be where we are today without the roots and branches that built our foundation and nourished our growth. to our wonderful staff and partners, and for the ongoing support from our customers, from the heart, thank you!